Media Sales Executive
RESPONSIBILITIES:
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Sales Strategy Development: Develop and execute sales strategies to attract clients for out-of-home (OOH) billboard advertising.
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Client Acquisition: Identify, approach, and secure new clients, including Corporate brands, agencies, and advertisers, for billboard ad placements.
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Client Relationship Management: Build and maintain strong relationships with clients, ensuring long-term business partnerships.
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Tailored Proposals: Create customized advertising proposals that meet the unique needs of each client and maximize their advertising impact.
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Market Research: Conduct research on market trends, competitor activities, and potential new billboard locations to identify sales opportunities.
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Sales Targets: Achieve and exceed monthly and quarterly sales targets through strategic planning and execution.
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Collaboration: Work closely with the development team to ensure the timely and smooth installation of advertisements and the fulfilment of client expectations.
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Reporting: Provide regular updates to management on sales performance, market trends, and client feedback.
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Negotiation: Negotiate contract terms, pricing, and other conditions to close deals that benefit both the client and the company.
REQUIREMENTS:
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Education: A degree in business, marketing, communications, or a related field is preferred but not mandatory.
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Experience: Minimum of 3 years of relevant experience in media sales, preferably in out-of-home (OOH) advertising, or billboard media sales.
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Sales Skills: Proven track record of meeting and exceeding sales targets, with strong negotiation and closing skills.
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Industry Knowledge: Familiarity with the OOH advertising landscape, including media buying, pricing, and billboard regulations.
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Communication: Excellent verbal and written communication skills, with the ability to present ideas clearly and confidently to clients.
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Relationship Management: Strong interpersonal skills, with the ability to build lasting relationships with clients and partners.
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Analytical Skills: Ability to analyze market data and client needs to craft effective advertising strategies.
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Self-Motivated: Ability to work independently and take initiative, while also being a collaborative team player.
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Tech Savvy: Proficiency in CRM tools, Microsoft Office Suite, and any relevant advertising software.